About Us

"Premium denim that compliments any fit. A timeless staple that every wardrobe needs."

We are excited to announce E-RAH. ERAH is proudly an Australian owned brand with a staple focus on denim. Our vision lights the path to our dream destination, to become an international fashion brand that is renowned for designing bold styles for every wear, using fabrics that are superior in aesthetic and comfort, thereby producing contemporary pieces that give a timeless feel. As ERAH progresses, we are excited to launch more stylish and exclusive garments where we will challenge our creativity in the denim industry. 

The Backstory

ERAHJEANS was co-founded by a dynamic duo of hardworking beauties, Ejatu and Sarah, known collectively as ERAH.

When they're not immersed in their demanding full-time jobs, they wholeheartedly invest their time and energy into cultivating self-love and nurturing meaningful relationships. With a deep appreciation for originality and a passion for all things fashionable, these remarkable women have long been captivated by the world of style.

A casual conversation about the perennial struggle of finding the perfect pair of jeans ignited a spark, leading to the birth of ERAHJEANS.

Today, ERAH is driven by a singular mission: to meticulously design and offer exceptional jeans that seamlessly embody the ERAHWOMAN lifestyle.